We find that every time a Bartercard member provides a service or product of great quality to another member, the satisfied customer is likely to recommend the business to other people they know in the cash economy. Therefore, by simply providing great service and products to Bartercard members, you’ll be in a position to gain referrals to new cash customers.
1 . Treat every Bartercard customer the same as you would a cash customer. Understand that every Bartercard customer is a business owner, staff member, family member or friend of a business owner. Therefore, every Bartercard customer has an extensive network of suppliers, customers, family and friends who, if you simply supply great customer service to, may refer your business to everyone they deal with!
2. Ask Bartercard members to refer your business.
Example pitches
“I’m not looking for any type of customer; I’m looking for customers like you? Would you be able to introduce me to any of your contacts?”
“I make no apology for the fact that referrals are an important part of my business and I was curious whether you knew of anyone that it would be good for me to get in touch with?”
“Here’s a list of businesses that we’d like to work with. Do you have any contacts at these Companies?” You’re one of the strongest advocates we have, are you able to recommend us to anyone?”
Bartercard is committed to helping Small to Medium Sized Enterprises (SMEs) grow and achieve financial success by facilitating a trade exchange network that offers dynamic and effective ways of conducting business.
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